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Effective employer branding

Lessons From Luxury: Scarcity Creates Value

Navigating the chaos - Lessons in simplicity and strategy

Create a genuine, differentiated Value System – Top-10 tips

What SMEs can learn from luxury brands

How Good is AI for Marketing?

A Journey To Content Marketing Mastery

Paid, Owned or Earned Media?

The Moving Mechanics Company

5 Tips on how to make your Vision tangible

The first Episode of our Podcast is online!

Digital PR for SMEs

Employer Branding: The Key to Winning the War for Talent.

The impact of individual actions on reputation

The Purpose E-Book by Markus Kramer

Rebranding for Rebound

Universe 3.0: Metaverse

The Future of Innovative Marketing

Harley-Davidson

Swiss Prime Site Solutions

Hirschel and Kramer (H&K) Responsible Investment Brand Index™ 2021

Maverick Cultures

Is your brand positioned for success?

THE POWER OF [BRAND]VALUES FOR THE FINANCE INDUSTRY

Riding the all-new Harley-Davidson Pan America with Swiss journalists in a world-first media event

Driving profit and doing good: The transformational power of purpose

Marketing Trends in the 21st Century Webinar

Purpose as an Anchor of Stability

What Makes Us Resilient?

The World After Corona

Seizing the Reputational Narrative – Case Study Carlos Ghosn

Checklist for Successful Virtual Meetings

Corporate Social Responsibility (CSR) guidelines for your business

Brand Transformation for GLOBAZ

Strategic Communications 2020 – Fuelling Positive Growth

New Location - New Office

The Hirschel & Kramer (H&K) Responsible Investment Brand Index

Branding for Asset and Wealth Managers: The Secret Treasure is in your DNA

How Cult Brand Managers Manage Differently

The Brand Angle on Aston Martin’s IPO

Synergistic Brand Partnerships

Reputation Management: Executive Branding for Influential Citizens

Brand Affairs: new Collaboration with Smart Valor

Brand Placement Sub Rosa

Strategic Brand & Communication Prognosis 2018

Why Has Luxury Got It Right?

5 Key Benefits of Knowing Your Company's Purpose

What is the language of your brand?

The Lingua Franca of a Brand

Brand Affairs: new Collaboration with HMD-Global

Brand Affairs: new collaboration with Fossil Group

Brand purpose: The navigational code for growth

Boutiqueness as an advantage

The Future will remain emotional

Learning from the Swiss Luxury Market

2017 Strategic Brand & Communication Prognosis

Snapchatization 2.0

Storytelling: Strategic Narrative for Brand Building

Turbocharging Brand Strategy

momondo enters Swiss Online travel market with the support of Brand Affairs

Partnering with Mercuri Urval on SWISS AUTOMOTIVE OUTLOOK study

Marion Willam about why brands should embrace Snapchat in their marketing DNA

Markus Kramer amongst the nine judges of the Property Marketing Awards 2016

Richmond IT Forum in Bad Ragaz on April 28th with Markus Kramer

Mischa Keller returns to Brand Affairs

Markus Kramer appointed Honorary Senior Visiting Fellow at CASS Business School in London

BPN acquired as a new client

Cohn & Wolfe has been named Large PR Agency of the Year, North America by the Holmes Report

Strategic Brand & Communication Trends 2016

Pro Linguis new addition to client portfolio

What will future media consumption look like?

Low-cost car market: Cheap doesn't have to mean bad quality

WEMF: New readership numbers – we make sure that you are seen and read digitally, as well

"The brand & people elements in the sales process of luxury cars are most critical" says Markus Kramer in the Revue Automobile

We welcome Yannick Kramm as new PR Assistant at Brand Affairs

Markus Kramer to held a speech at the suisse emex'15 this Wednesday

Unigestion new addition to client portfolio

When Brand Meaning and Purpose become your 3rd Place

The Age of Influencer Relations

10 Marketing Predictions for 2015

12 key lessons for business success

The Concierge: Luxury or Commodity?

Brand Affairs at brand2global conference in London

ZHAW Luxury Management Abend in Winterthur

About the Importance of Shared Purpose

What can Executive Leadership learn from Luxury?

Markus Kramer Invited to Speak in London on How to Create a Killer Brand

Latest Thinking Example

Brand Affairs at the SwissMedia Forum 2014

Markus Kramer joins Brand Affairs

Scarcity: a High Luxury Principle hard to spot

5 Key Benefits of Knowing Your Company’s Purpose

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