References

 

‘Since we opened our Swiss branch 10 years ago we pursue a clear growth strategy that strongly  centres around our brand and the customer relevance. Brand Affairs always was and still is our trusted and outstanding partner on this journey.’

Dominique Collet, Marketing Manager Switzerland
Harley Davidson
Case Study

‘We highly value the very professional and friendly co-operation with Brand Affairs and their committed media- and public relations support. Their great dedication led to one of the most successful Starbucks Blogger events in 2014. On top of that, Brand Affairs offers quantified performance evaluations and meaningful reporting – essential tools for controlling and optimising our EMEA public relations activities.’

Dr. Stefan Kemp, Leiter EMEA CPG Marketing
Starbucks Coffee Switzerland


„Brand Affairs combines strategic brand managemnt know-how with many years of experience in an international context. The broad knowledge across various sectors is refreshing and helps us think through our positioning, projecting our brand beyond our own industry and into the future.”

Jean-François Hirschel, Head of Marketing und Member Executive Committee
Unigestion

‘When we started BLACKSOCKS in 1999 we had a clear vision. But whilst omnipresent in our daily work, we never brought it down on paper. 15 years later it was high time to unpeal the brand core in order to define, differentiate and articualte it properly. Brand Affairs successfully guided us through this process and together we achieved our goal.’

Samy Liechti, Founder
Blacksocks
Case Study

‘The Brand Affairs consultants are real brand whisperers: they predicted the most promising elements of positioning right from the start and developed them together with us. The national and international recognition of our brand is a direct result of their output-driven work.’

Roland Wehrle, Founder
Not Guilty

‘We were looking for a creative and capable agency to manage content for our national Facebook page and our blogger relations in Switzerland. Brand Affairs was an excellent choice – the team provided consulting and in-depth knowledge – and raised the number of our followers in Switzerland from 0 to over 8’000 in no time. We valued their reliability, their great commitment and the always warm and friendly joint collaboration.’

Madeleine Baumann, Communications Switzerland
Nissan

‘Since the early 1990s Chiquita has worked consistently to change the way we produce bananas. Our efforts, however, remained our best-kept secret. Since we started working with Brand Affairs in 2013, we have developed a clear CSR communications strategy and in an incredibly short time witnessed remarkable results. Now we’re getting our story out there – effective and credible like never before.’

Sheila McCann-Morrison, Country Director Switzerland
Chiquita
Case Study

‘Brand Affairs provided us with professional consultancy and clear direction in a period of change. The engaging style connected well with our Executive Team. All round, a great experience.’

Martin Eves, Global HR Director
Vertu
Case Study

‘The corporate communication department of Hirslanden shapes the inner and outer perception of the entire group with all of its 16 clinics. Brand Affairs supports us on our path – from organising press conferences to providing media trainings, issue monitoring or crisis communication. I appreciate their extraordinary commitment, their hands-on approach and their absolute reliability.’

Dr. phil. Peter Werder, Head Corporate Communications
Hirslanden

‘I would like to point out the openness and transparency we experienced working with Brand Affairs. They offer their independent advice without trying to sell anything. By challenging old patterns and introducing new ideas and approaches, Brand Affairs managed to maximise the jointly executed marketing activities.’

Géraldine Conzen, Trade Marketing Manager
Schwarzkopf

‘Since 2012 we are working closely together with Brand Affairs and value the creativity, competence and professionalism of the team. Agencies that show that level of passion and vigour are truly scarce.’

Sebastian Gössler, PR & Licence Manager (2008-14)
Weight Watchers

‘Brand Affairs provided us with clear strategic direction in times of many complex options. Their thinking, their processes and frameworks combined with their uncomplicated and open way to engage with us was a breath of fresh air.’

Capaul & Weber, General Managers
Alpa of Switzerland

‘Brand Affairs supports us as a reliable partner in all matters of public relations – for over four years already.
We are very glad to have such a competent and devoted agency at our side.’

Claudia Schmidt, Senior Product Manager
Düring