Digital performance on all channels
According to a survey by Deloitte, 80% of Swiss companies stated that digital marketing is crucial to their business success. It enables targeted advertising campaigns, measurable results and an efficient customer approach. Companies that rely on digital marketing record up to 2.8 times higher sales growth, which impressively underlines the importance of this strategy. In today's digital era, a strong online presence is essential to the success of any business.
As a leading digital marketing agency, we offer you comprehensive digital marketing consulting tailored specifically to your needs.
A customized digital marketing strategy is the key to success. We analyze your brand, your goals and your target audience to develop a customized strategy that communicates your message clearly and effectively across all digital channels. We use the latest techniques and tools such as SEO, SEM, social media and content marketing to maximize your online presence and reach your target group in the best possible way.
We use targeted SEO measures to improve your visibility in search engines and increase organic traffic to your website. We ensure that your content appears at the top of the search results.
With effective SEM campaigns, including Google Ads, we reach your target group exactly where they are looking for your products or services. We maximize your advertising budget through targeted ads.
Our experienced team manages your social media channels and creates engaging content to increase your reach and the engagement of your target audience. We develop customized campaigns to increase your brand awareness.
Based on a target group analysis, we use website data to show you which potential customers are interested in your offer and give you specific recommendations on how you can win them over.
We use targeted email campaigns to keep your customers up to date and promote customer loyalty. We develop personalized email marketing strategies that achieve high open and click rates.
We create high-quality and relevant content that appeals to your target group and motivates them to take action. Whether it's blog articles, videos, podcasts or infographics, our content strengthens your brand and improves your SEO performance.
A well-designed website is the heart of your digital presence. Our team develops user-friendly websites that are tailored to the needs of the target group, function optimally on all devices and represent your brand perfectly.
To ensure the success of your digital marketing strategies, we offer detailed analyses and regular reports. This allows you to track the performance of your campaigns and continuously optimize your strategy.
Initial meeting and analysis
In the first meeting, we get to know your company, your goals and your target group in detail. We conduct a comprehensive analysis of your current digital presence by evaluating your website, social media and other online channels. Additionally, we analyze the competitive landscape to understand your position in the market and identify opportunities and challenges.
Strategy development
Based on the insights gained, we develop a customized digital marketing strategy. This strategy defines clear goals and KPIs, precisely identifies your target groups and selects the optimal channels and content formats. Our aim is to create a coherent and targeted strategy that strengthens your brand and supports your business goals.
Content planning and creation
Once the strategy is approved, we create a detailed content plan tailored to your target audience and marketing objectives. Our creative team will develop high-quality and engaging content, including blog posts, social media posts, videos, infographics and more, to inspire and engage your target audiences.
Publication and management
We ensure that your content is published on the right channels at the right time. Through targeted timing and platform management, we maximize the reach and engagement of your posts. We also take on active community management to promote interaction with your target group and build a loyal online community.
Advertising and promotion
We use targeted advertising campaigns to increase the visibility of your brand and reach new target groups. We use various digital advertising platforms such as Google Ads, Facebook and Instagram Ads, LinkedIn and other social media advertising formats to spread your message. The performance of the campaigns is continuously monitored and adjusted if necessary to achieve optimal results.
Monitoring and optimization
After publication, we continuously monitor the performance of your content using modern analysis tools. We analyze data such as clicks, impressions, conversions and engagement rates to measure the success of your campaigns. Based on this data, we optimize your strategy and make adjustments where necessary to achieve the best possible results.
Reporting
Regular reports keep you up to date on the progress and success of your digital marketing activities. We present you with clear, understandable reports that highlight the most important KPIs and insights. In addition, we are always available to answer your questions and advise you on how to further improve your digital marketing strategy.
Brand Affairs is one of the leading digital marketing agencies in the German-speaking world and we are constantly expanding our range of services in this area.
We offer you digital marketing from a single source. From the strategy to the implementation of the means of communication. Our team has its own SEO/SEA experts, video producers and photographers and we operate our own mobile podcast studio. For social media channels such as TikTok or Instagram, we also offer video solutions for small budgets.
We are an owner-managed communications agency and were founded in Zurich in 2006. Brand Affairs is represented in all Swiss language regions as well as in Austria and Germany. Our clients include Swiss SMEs as well as the subsidiaries of globally known brands. The Brand Affairs team consists of more than 20 consultants.
A digital marketing agency is a company that specializes in the planning, implementation and management of digital marketing strategies. These agencies utilize various online platforms and technologies to increase business visibility and engagement. The services of a digital marketing agency can include a variety of activities, including:
The cost of a digital marketing agency in Switzerland can vary greatly depending on several factors such as the size of the agency, the scope of services, the duration of the collaboration and the specific requirements of the client. Here are some general guidelines:
These prices serve only as a rough guide. Actual costs may vary considerably depending on specific requirements, market conditions and negotiations.
Briefing:
Preparation of the offer:
Contract signing:
Market analysis:
Strategy planning:
Content creation:
Campaign management:
SEO and website optimization:
Analysis and reporting:
Optimization:
Meetings:
Transparent communication:
Final report:
Evaluation and feedback:
Working with a digital marketing agency offers numerous benefits that can help your business achieve its marketing goals more efficiently and effectively. Here are some of the key benefits:
By working with a digital marketing agency, you benefit from their extensive expertise, resources and capabilities, which ultimately leads to a more effective and efficient implementation of your marketing strategies.
How do you get into the minds of your target audience? Who does it best? Which tools and channels make sense? How do you implement these successfully? We talk to leading experts on these topics and bring the most exciting cases to our listeners' ears. Each episode gets to the point and concludes with clear ‘to go’ learnings.