Hünenberg, 17 April 2025 – Just in time for Earth Month and the beginning of spring, SodaStream presents its latest product innovation: Fizz&Go, the first travel-friendly bottle compatible with SodaStream machines. It allows users to carbonate beverages directly in the bottle and take them along without needing to transfer the contents. This practical concept combines convenience with environmental consciousness.
As temperatures rise and the outdoor season kicks off, so does the demand for practical, reusable everyday companions. Whether hiking, commuting, working out at the gym, or enjoying nature – the Fizz&Go bottle proves to be a reliable and stylish companion on the go. The double-walled, vacuum-insulated design keeps beverages at the right temperature, while the sturdy construction and leak-proof design make it ideal for mobile use.
Convenient, Functional, and Ready for On-the-Go
The Fizz&Go sparkling bottle combines durable materials with smart design for flexible usage outside the home. Its high-quality, vacuum-insulated stainless steel body keeps drinks hot or cold for up to twelve hours – carbonation included. The bottle is compatible with all SodaStream sparkling water makers that use the Quick Connect cylinder (except for SodaStream GAIA). A secure, leak-proof closure system ensures reliable protection against spills, making the bottle ideal for backpacks and handbags. A subtle interior marker indicates the optimal fill level to achieve the perfect fizz every time.
Fizz&Go is available in the colors Mint, Storm, and Sand. Just one reusable SodaStream bottle can replace up to 1,000 single-use plastic bottles.
Part of a Global Strategy: SodaStream Expands Its Sustainability Commitment
The launch of the Fizz&Go bottle marks another milestone in SodaStream’s broad sustainability strategy. As the world’s leading sparkling water brand, the company aims to empower consumers to make everyday choices that positively impact the environment. The reusable bottle not only replaces single-use plastic but also eliminates the need for complicated transport solutions for homemade sparkling water – a concrete step towards a practical circular economy.
Through its global “Replace” initiative, SodaStream encourages consumers to substitute outdated habits with sustainable alternatives. The Fizz&Go bottle serves as a prime example of a practical, eco-friendly solution for daily life.
SodaStream is also committed to local efforts. In Switzerland, the company supports various sustainability initiatives. Recently, a Clean-Up Day was held for the third year in a row at Lake Lucerne, in collaboration with the organization “Abfalltaucher Schweiz.” Over 100 volunteers, including SodaStream employees, collected around two tons of waste from the lake and its shores. Since 2023, the company has offset 115 percent of its gas cylinder emissions in Switzerland. In addition, SodaStream is supporting the Locarno Film Festival this year as a sustainability partner, with the goal of significantly reducing single-use plastic bottles.
With Fizz&Go, SodaStream now enables users to make an active contribution to environmental protection while on the move – perfectly timed for the season when people start spending more time in nature.
About SodaStream:
SodaStream, a subsidiary of PepsiCo, is the world’s leading sparkling water brand. Operating in over 47 countries, SodaStream enables consumers to create perfect, personalized carbonated drinks at the push of a button. By empowering its users to make better choices for themselves and the planet, SodaStream is revolutionizing the beverage industry and transforming the way people drink around the world. For more information, visit www.sodastream.ch. Follow us on Facebook, Instagram, and YouTube.